Teoría de juegos y la administración estratégica de empresas

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Published: Jan 5, 2018
DOI: https://doi.org/10.33890/innova.v3.n1.2018.541
Keywords:
Strategic management, game theory, strategy, rational behavior, strategic management process Administración estratégica, teoría de juegos, estrategia, comportamiento racional, proceso de administración estratégica

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Lucía Pico
Universidad Internacional del Ecuador, Ecuador
Said Diez Farhat
Universidad Católica de Santiago de Guayaquil, Ecuador

Abstract

The objective of this research is to identify the applications of game theory in the process of strategic management and administration of companies. The applications focused on the areas of finance, accounting and legal economy. For this purpose, a literature review of the concepts, findings and contributions of various authors that were collected in a sequential manner to be analyzed in the document was carried out. It is concluded that game theory has an active participation in the strategic management and business management process to determine the irrational or altruistic behaviors that may or may not be productive for the survival of organizations.
Key Words: Strategic Management, Game Theory, Strategy, Rational Behavior, Strategic Management Process
 

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How to Cite
Pico, L., & Diez Farhat, S. (2018). Teoría de juegos y la administración estratégica de empresas. INNOVA Reseach Journal, 3(1), 82–89. https://doi.org/10.33890/innova.v3.n1.2018.541
Issue
Vol. 3 No. 1 (2018): Enero 2018
Section
Anticles

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