Reverse logistics as a differentiation strategy for dynamic markets
Main Article Content
Abstract
The requirements of the markets reflected in strict regulations of environmental care, added to the growing awareness of individuals and governments, has forced organizations to become major players in environmental care through the application of reverse logistics. This paper aims to analyze reverse logistics as a strategy to differentiate exporting companies to compete in dynamic markets through the review of research papers by other authors who have specifically studied the implementation of reverse logistics in companies. A qualitative approach is applied using theoretical methods: historical-logical, analytical-synthetic and inductive-deductive. Among the results it is noted that companies that have applied reverse logistics have improved their competitiveness by reducing costs, reflecting credibility in the market for their efforts to minimize the environmental footprint. It is concluded that the application of the practices covered by reverse logistics increases the possibilities of differentiation from the competition because they generate confidence and safety to the consumers..
Downloads
Article Details
COPYRIGHT NOTICE
Authors who publish in the INNOVA Research Journal keeps copyright and guarantee the journal the right to be the first publication of the work under the Creative Commons License, Attribution-Non-Commercial 4.0 International (CC BY-NC 4.0). They can be copied, used, disseminated, transmitted and publicly exhibited, provided that: a) the authorship and original source of their publication (magazine, publisher, URL and DOI of the work) is cited; b) are not used for commercial purposes; c) the existence and specifications of this license of use are mentioned.
References
Agrawal, S., & Singh, R. (2019). Analyzing disposition decisions for sustainable reverse logistics: Triple Bottom Line approach. Resources, Conservation & Recycling, 150, 2-11.
Alshubiri, F. (2017). The Impact of Green Logistics-Based Activities on the Sustainable Monetary Expansion Indicators of Oman. Journal of Industrial Engineering and Management, 10(2), 388-405.
Anca, V. (2019). Logistics and supply chain management: An overview. Studies in Business and Economics, 14(2), 209-215.
Antonyová, A., Antony, P., & Soewito, B. (2016). Logistics Management: New trends in the Reverse Logistics. Journal of Physics: Conference Series, 710(1), 1-10.
Ballou, R. (2004). Logística Administración de la cadena de suministro. México: Pearson aducation.
Bastos, S. K., & Gallego, A. (2016). ¿Qué está cambiando el rumbo de la logística? Cinco tendencias logísticas en la cadena de suministro. Mercatec(51), 19-27.
Bottani, E., Vignali, G., Mosna, D., & Montanari, R. (2019). Economic and environmental assessment of different reverse logistics scenarios for food waste recovery. Sustainable Production and Consumption, 20, 289–303.
Brand, S. E., Monsalve, F. L., & Rojas, D. E. (2017). Caracterización de Logística en las empresas del Altiplano del Oriente Antioqueño. Revista Loginn, 1(1), 29-42.
Brüning, S. L., Masi, D., Jacobsen, P., & Godsell, J. (2018). How the reverse supply chain contributes to a firm’s competitive strategy: a strategic alignment perspective. Production Planning & Control, 29(6), 452-463.
Bustos F., C. (2015). La logística inversa como fuente de producción sostenible. Actualidad Contable FACES, 18(30), 7-32.
Camargo, R. S., Franco, L. J., Chud, P. V., & Osorio, G. J. (2017). Modelo de simulación dinámica para evaluar el impacto ambiental de la producción y logística inversa de las llantas. Ingeniería y Desarrollo, 35(2), 357-381.
Carrillo, H. K. (2017). Estrategias Sustentables en Logística y Cadenas de Suministro. Revista Loginn, 1(1), 53-61.
Carro, P. R., & Gónzalez, G. D. (2013). Logística empresarial. Mar de la plata: Apuntes de estudio.
Castellanos, R. A. (2015). Logística comercial internacional. Barranquilla, Colombia: Ecoe Ediciones.
Dias Marques, M., Pagán, M. M., Silva, B. J., Cataneo, P. F., & Da Silva, D. (2017). Logística inversa de envases de plaguicidas: percepción de los pequeños y medianos productores agrícolas. Exacta, 15(2), 353-368.
DW. (28 de Noviembre de 2019). Obtenido de https://www.dw.com/es/uni%C3%B3n-europea-los-detalles-de-la-proclamaci%C3%B3n-de-la-emergencia-clim%C3%A1tica/a-51456909.
Flamarique, S. (2017). Gestión de operaciones de almacenaje. Marge Books. Obtenido de http://ebookcentral.proquest.com/lib/utmachalasp/detail.action?docID=5045328.
González, G. P., & Gutiérrez, G. M. (2018). Logistica de aprovisionamiento. Madrid: SÍNTESIS.
Guarnieri, P., Cerqueira-Streit, J., & Batista, L. (2020). Reverse logistics and the sectoral agreement of packaging industry in Brazil towards a transition to circular economy. Resources, Conservation & Recycling, 153, 2-12.
Gullifa, S., Jatib, M., Marcuzzi , A., & Pérez, C. (2017). Optimización de la logística inversa en el reciclado de envases. Reddi, 2(2), 1-12.
H&M group. (2018). H&M. Obtenido de https://about.hm.com/content/dam/hmgroup/groupsite/documents/masterlanguage/CSR/reports/2018_Sustainability_report/HM_Group_SustainabilityReport_2018_%20FullReport.pdf.
HP Inc. (2017). HP home. Obtenido de https://www8.hp.com/h20195/v2/GetPDF.aspx/c05364027.pdf.
Huérfano, P. E., & Meleán, R. R. (2017). Logística inversa: Estrategias de recuperación en empresas zulianas de derivados lácteos. InnovaG, 3, 37-44.
Jeszka , A. (2014). Returns management in the supply chain. Scientific Journal of Logistics, 10(3), 295-304.
Job, M., & Nyongesa, M. (2016). Product differentiation strategy for competitive advantage in kenya cooperative creameries. Africa International Journal of Management Education and Governance (AIJMEG), 1(3), 1-9.
Lechner, G., & Reimann, M. (2019). Integrated decision-making in reverse logistics: an optimisation of interacting acquisition, grading and disposition processes. International Journal of Production Research, 57, 2-20.
Liu, W., Wang, D., Long, S., & Shen, X. (2019). Service supply chain management: a behavioural operations perspective. Modern Supply Chain Research and Applications, 1(1), 28-53.
Lopes, D. M., D'Agosto, M., Ferreira, A., & Oliveira, C. (2014). ) Improving post-sale reverse logistics in department stores: a Brazilian case study. Journal of Transport Literature, 8(2), 325-348.
Magee, J. (1967). Industrial logistics. McGraw-Hill.
Maquera, G. (2012). Logística verde e Inversa, Responsabilidad Universitaria Socioambiental, Corporativa y Productividad. Revista Apuntes Universitarios, 2(1), 31-54.
Martínez, V. J., De la hoz, B. J., García, G. J., & Molina, I. (2017). Gestión logística en Pymes del sector de operadores de carga del Departamento del Atlántico. Revista Espacios, 38(58), 1-6.
Mejía, M. J., San Andrés, R. P., & Paredes, C. I. (2018). Logística y canales de distribución para la mejora de procesos. Estudio de Caso NEDERAGRO SA- Período 2019. Innova, 3(6), 155-167.
Mendoza, R. C., Alfaro, D. J., & Paternina, A. C. (2016). Manual práctico para gestión logística: envase y embalaje, transporte y cadena de frío, preservación de productos del agro. Barranquilla: Universidad del Norte.
Michlowicz, E., & Smolińska, K. (2015). Research on the flow of material in production logistics. Research in Logistics & Production, 5(1), 21-31.
Morgan, T., Tokman, M., Richey, R. G., & Defee, C. (2018). Resource commitment and sustainability: a reverse logistics performance process model. International Journal of Physical Distribution & Logistics Management, 48(2), 164-182.
Noé, A. C. (2015). Relación entre logística inversa y desempeño. Cuadernos de Administración, 31(53), 85-96.
Nurul, I. H., Zwolinski, P., Mandil, G., & Brissaud, D. (2017). Decision making system for designing products and production systems for remanufacturing activities. Procedia CIRP, 61, 212 – 217.
Pagán, M. M., Tonelli, S. D., Silva, B. J., & Da Silva, D. (2017). La logística inversa como herramienta para la gestión de residuos de los supermercados de venta al por menor. Revista de Gestão Ambiental e Sustentabilidade, 6(3), 150-165.
Palau, C. J. (2015). Nuevas tendencias en logística. Business school, 4-45.
Peña, A. C. (2016). Manual de transporte para el comercio internacional: selección y gestión del transporte para la exportación. Barcelona: Marge Books. Obtenido de http://ebookcentral.proquest.com/lib/utmachalasp/detail.action?docID=5045316.
Philomena, M. H. (2018). A study of evolution and future of supply chain management. IRJMST: International Research Journal of Management Sciences & Technology, 9(11), 13-17.
Pinheiro de Lima, O., Breval, S. S., Rodríguez, T. C., & Follmann, N. (2016). Una nueva definición de la logística interna y forma de evaluar la misma. Ingeniare. Revista chilena de ingeniería, 25(2), 264-276.
Rubio, S., & Jiménez-Parra, B. (2014). Reverse Logistics: Overview and Challenges for Supply Chain Management. International Journal of Engineering Business Management, 6(12), 1-7.
Rubio, S., Jiménez-Parra, B., Chamorro-Mera, A., & Miranda, F. (2019). Reverse Logistics and Urban Logistics: Making a Link. Sustainability, 11(20), 2-17.
Santana, M. R. (2018). La logística inversa y su importancia para la organización y sostenibilidad del medio ambiente. Revista científica multidisciplinaria base de conocimiento, 4, 36-51.
Saravanan, S., Sathiyagothai, B., & Manigandan, K. (2017). Future Benefits of Reverse Logistics: A Study for Long-Run of A Company. IJRASET, 5(6), 1242-1247.
Sellitto, M. A. (2018). Reverse logistics activities in three companies of the process industry. Journal of Cleaner Production, 187, 923–931.
Semuel, H., Siagian, H., & Octavia, S. (2017). The effect of leadership and innovation ondifferentiation strategy and company performance. Procedia - Social and Behavioral Sciences, 237, 1152 – 1159.
Servera-Francés, D. (2010). Concepto y evolución de la función logística. INNOVAR. Revista de Ciencias Administrativas y Sociales, 20(38), 217-234.
Singh, J., Shani, A., Femal, H., & Deif, A. (2016). Packaging’s Role in Sustainability: Reusable Plastic Containers in the Agricultural-Food Supply Chains. Organizing Supply Chain Processes for Sustainable Innovation in the Agri-Food Industry, 5, 175-204.
Sorlózano, G. M. (2018). Optimización de la cadena logística. Malaga: IC Editorial.
Speranza, M. (August de 2016). Trends in transportation and logistics. European Journal of Operational Research, 264(3), 830-836.
Trochu, J., Chaabane, A., & Ouhimmou, M. (2019). A carbon-constrained stochastic model for eco-efficient reverse logistics network design under environmental regulations in the CRD industry. Journal of Cleaner Production, 1-51.
Vega de la Cruz, L., Marrero, F. C., & Pérez, P. M. (2017). Contribución a la logística inversa mediante la implantación de la reutilización por medio de las redes de Petri. Revista chilena de ingeniería, 25(1), 154-169.
Yousefloo, A., & Babazadeh, R. (2019). Designing an integrated municipal solid waste management network: A case study. Journal of Cleaner Production, 1-36.